Three top banks in Nigeria spent N118.55bn on advertising and marketing over a 15-month period covering the full year 2025 and the first quarter of 2026, as lenders intensified brand promotion amid ...

Data released this week examines agentic media buying in programmatic advertising and how it compares with traditional non-agentic buying across CPM and fill rate monetization metrics.

(NYSE American: INUV), a leading provider of artificial intelligence technology, today announced the expansion of its IntentKey ® signal intelligence into workforce recruitment marketing. The ...

The Equiti campaign was rolled out through digital video, CTV, premium sports publishers, programmatic media, socials and ...

Cannes this year is the usual mixture of sunshine and rosé, Lions won and lost, and the ever-present chatter around AI.

India's Connected TV audience has exploded, reaching over 129 million users and becoming the second most popular streaming ...

WeThinkMedia has been appointed as the Australian advertising representative for Phantom Billstickers, effective 1 July 2026.

WunderKIND Ads says programmatic CTV Pause Ads delivered nearly 2X higher attention than traditional CTV spots across 13 ...

Clear Channel Outdoor (NYSE:CCO) expands digital advertising operations while remaining part of the NYSE Composite and serving global out-of-home media markets.

While programmatic advertising remains one of the most powerful ways for brands to reach audiences at scale, campaign success ...

Spread the love“`html In the ever-evolving landscape of digital marketing, staying ahead of the curve is crucial for brands aiming to capture audience attention and drive action. With Google’s recent ...

Dutch independent agency Abovomaxlead has activated an autonomous advertising campaign in Europe, running connected TV (CTV) ...